1.0Chief Marketing Technologisthttps://chiefmartec.comScott Brinkerhttps://chiefmartec.com/author/chiefmartec/8 things every marketing technologist should know - Chief Marketing Technologistrich600338<blockquote class="wp-embedded-content" data-secret="dl5IRbRqja"><a href="https://chiefmartec.com/2011/01/8-things-every-marketing-technologist-should-know/">8 things every marketing technologist should know</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://chiefmartec.com/2011/01/8-things-every-marketing-technologist-should-know/embed/#?secret=dl5IRbRqja" width="600" height="338" title="“8 things every marketing technologist should know” — Chief Marketing Technologist" data-secret="dl5IRbRqja" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script>
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The term “marketing technologist” is sometimes broadly interpreted as anyone who wields technology in the marketing domain. However, since everyone in marketing should be doing that to some degree these days, it makes sense to distinguish what a marketing technologist does above and beyond that. I’ve drafted a set of skills and knowledge that I propose delineate a marketing technologist: In the inner ring are eight areas of expertise that I think every marketing technologist … Continue Reading »https://chiefmartec.com/post_images/marketing_technologist_expertise_600.jpg